Kent Sanders

Reflections on Writing & Creativity

Podcast #140: Grow Your Audience Through Large Publications (with Kimanzi Constable)

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One of the themes you will often hear on this show is the importance of leveraging your writing in different ways.

There are endless ways you can leverage your writing and knowledge to grow your audience and serve more people. One of the most effective ways is to write for large publications.

I’m super excited about today’s guest, Kimanzi Constable. He is going to teach you how to get into large publications as a writer and then leverage those opportunities to grow your business.

Kimanzi is the author of four books that have sold over 150,000 total copies. He is also a contributor to over 30 large publications, including The Huffington Post, Entrepreneur (online and the print edition on newsstands), SUCCESS Magazine, AskMen, Mind Body Green, Fox News, The Good Men Project, Yahoo, NBC News, Time Magazine, Business Insider, Addicted 2 Success, CBS News, and over 60 blogs.

I first got to know Kimanzi when we were both lead editors at The Good Men Project several years ago. In the years since then, I have been amazed at his success and have learned a lot from his approach to creating and using content to build an audience.

In this conversation, Kimanzi is going to teach you why large publications present such a great opportunity, the specifics of how to find and pitch editors via email, and what to do with those opportunities once you have them.

Get ready to take a lot of notes because this is going to blow your mind!

Key Takeaways

  1. Think through your overall strategy and which large publications make sense for you.
  2. Use Kimanzi’s process for pitching editors.
  3. Get some quick wins by writing on your blog, as well as Thrive Global, LinkedIn Publisher, and The Good Men Project.

Episode Links

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