Podcast #130: Smart Social Media Marketing (with Tricia Prues)

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If I could ask you about your major points of stress or anxiety as a writer, what would you say? There are many points of stress you could identify—not having enough time, needing more money, needing to find clients, searching for content ideas, and so forth.

But if you talk to any business writer, they will likely identify social media marketing as a point of stress. How much time should we spend on social media? What platforms should we use? How do we use them in a way that adds value but still promotes our business or brand? Those are questions every writer, and every business person, is likely asking.

I’m thrilled that my guest today is here to help clear up the confusion around social media. Her name is Tricia Prues, and she is the smartest person I know when it comes to social media. Tricia offers social media services for entrepreneurs and small-business owners, including social media content writing and graphic creation, as well as social media account management (posting, monitoring, and engaging with followers).

In our conversation, we dig into a variety of topics around social media, including how to repurpose content, which platforms to use and how to use them, and how to deal with the curse of knowledge.

Key Takeaways

1. We all need to use storytelling in our communication.
2. Movies and TV shows are a great place to learn about storytelling.
3. Use what you are learning to create content and teach others.

Episode Links

• TriciaPrues.com
• Free gift: 5 Mistakes Entrepreneurs Make with Their Social Media and How to Do It Right
• Contributor: Time to Fly: Daily Insights from the 48 Days Eagles Community
• Contributor: Find a Real Editor
• Featured: Expert Profiles Volume 9: Conversations with Influencers & Innovators
• Connect with Tricia on Facebook
• Connect with Tricia on LinkedIn

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